All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source. |
SOUTH AFRICAN QUALIFICATIONS AUTHORITY |
REGISTERED UNIT STANDARD THAT HAS PASSED THE END DATE: |
Monitor marketing information flow and collect process marketing data |
SAQA US ID | UNIT STANDARD TITLE | |||
10027 | Monitor marketing information flow and collect process marketing data | |||
ORIGINATOR | ||||
SGB Marketing | ||||
PRIMARY OR DELEGATED QUALITY ASSURANCE FUNCTIONARY | ||||
- | ||||
FIELD | SUBFIELD | |||
Field 03 - Business, Commerce and Management Studies | Marketing | |||
ABET BAND | UNIT STANDARD TYPE | PRE-2009 NQF LEVEL | NQF LEVEL | CREDITS |
Undefined | Regular | Level 4 | NQF Level 04 | 4 |
REGISTRATION STATUS | REGISTRATION START DATE | REGISTRATION END DATE | SAQA DECISION NUMBER | |
Passed the End Date - Status was "Reregistered" |
2004-12-02 | 2007-12-02 | SAQA 1657/04 | |
LAST DATE FOR ENROLMENT | LAST DATE FOR ACHIEVEMENT | |||
2008-12-02 | 2011-12-02 |
In all of the tables in this document, both the pre-2009 NQF Level and the NQF Level is shown. In the text (purpose statements, qualification rules, etc), any references to NQF Levels are to the pre-2009 levels unless specifically stated otherwise. |
This unit standard is replaced by: |
US ID | Unit Standard Title | Pre-2009 NQF Level | NQF Level | Credits | Replacement Status |
252204 | Monitor marketing information flow and collect and process marketing data | Level 4 | NQF Level 04 | 4 |
PURPOSE OF THE UNIT STANDARD |
This unit standard is a core standard and forms part of the qualification, National Certificate, and is registered at Level 4 on the National Qualifications Framework (NQF). Learners working towards this standard will be learning towards the full qualification, or will be working within a Marketing Environment, specialising in either Marketing Communication, Marketing Management, Market Research or Customer Management, where the acquisition of competence against this standard will add value to one`s job.
This standard will also add value to learners who are starting their own business and recognises that Marketing forms an integral component of any business. The qualifying learner is capable of: |
LEARNING ASSUMED TO BE IN PLACE AND RECOGNITION OF PRIOR LEARNING |
Learners accessing this qualification will have demonstrated competence in communicating verbally and in writing and computer technology at Level 3 on the NQF or equivalent. |
UNIT STANDARD RANGE |
Specific Outcomes and Assessment Criteria: |
SPECIFIC OUTCOME 1 |
Identify marketing information flow needs. |
ASSESSMENT CRITERIA |
ASSESSMENT CRITERION 1 |
1. Information flow needs are identified through internal and external consultation. |
ASSESSMENT CRITERION 2 |
2. Form of information flow is identified and recorded in the required format. |
ASSESSMENT CRITERION 3 |
3. Marketing information flow is in accordance with established information processing procedure. |
ASSESSMENT CRITERION 4 |
4. The information flow is recorded with critical success factors identified. |
ASSESSMENT CRITERION 5 |
5. Identified information flow systems meet the needs of individuals, groups and organisation. |
SPECIFIC OUTCOME 2 |
Monitor and review marketing information flow. |
ASSESSMENT CRITERIA |
ASSESSMENT CRITERION 1 |
1. Monitoring and review measures and criteria are cost effective and make optimum use of data resources and means of collection. |
ASSESSMENT CRITERION 2 |
2. Information flow is timely and provides sufficient data to make decisions on its effectiveness. |
ASSESSMENT CRITERION 3 |
3. Monitoring identifies data flow problems and allows for remedial action to be implemented. |
ASSESSMENT CRITERION 4 |
4. Review processes ensure that opportunities to enhance information flow systems and procedures |
ASSESSMENT CRITERION 5 |
5. Information flow system techniques and methods for improvement are identified and are compatible with greater marketing requirements. |
SPECIFIC OUTCOME 3 |
Gather data for researching and information purposes. |
ASSESSMENT CRITERIA |
ASSESSMENT CRITERION 1 |
1. The information is gathered timeously and within agreed budget. |
ASSESSMENT CRITERION 2 |
2. The sample base used to gather data is statistically valid. |
ASSESSMENT CRITERION 3 |
3. The consequences of not gathering accurate and relevant information are identified in line with decision-making processes. |
ASSESSMENT CRITERION 4 |
4. The objective is clearly defined to ensure the relevant gathering of data. |
ASSESSMENT CRITERION 5 |
5. The source of data is credible and relevant to the project. |
ASSESSMENT CRITERION 6 |
6. The methodology being used is appropriate to the objectives. |
SPECIFIC OUTCOME 4 |
Process data for researching information purposes. |
ASSESSMENT CRITERIA |
ASSESSMENT CRITERION 1 |
1. The information processed is valid and relevant to the defined problem. |
ASSESSMENT CRITERION 2 |
2. The user is able to commission and manage the research process. |
ASSESSMENT CRITERION 3 |
3. The data processed is validated by using the appropriate equipment and tools. |
ASSESSMENT CRITERION 4 |
4. The process that is used to evaluate the data ensures appropriate conclusions are reached. |
ASSESSMENT CRITERION 5 |
5. The processing of data is completed within the agreed time frames and budget. |
UNIT STANDARD ACCREDITATION AND MODERATION OPTIONS |
Providers offering learning towards this standard will be accredited by the Educational Training Quality Assurance Body (ETQA) of the services SETA and/or by GENFETQA. |
UNIT STANDARD ESSENTIAL EMBEDDED KNOWLEDGE |
A demonstrated understanding of:
|
Critical Cross-field Outcomes (CCFO): |
UNIT STANDARD CCFO IDENTIFYING |
Identify and solve problems pertaining to problems experienced with information flow and data processing within the organisation. |
UNIT STANDARD CCFO WORKING |
Work effectively with others as a member of a team, group, organisation or community in the gathering of information. |
UNIT STANDARD CCFO ORGANISING |
Organise oneself and one`s activities responsibly and effectively in the gathering and processing of data. |
UNIT STANDARD CCFO COLLECTING |
Collect, evaluate, organise and critically evaluate information to make accurate decisions on the flow of marketing information and for the processing of marketing data. |
UNIT STANDARD CCFO SCIENCE |
Use science and technology in the monitoring of information flow and the gathering and processing of marketing data. |
UNIT STANDARD CCFO CONTRIBUTING |
Understand the world as a set of related systems in that information flow affects areas of business and its decision making process. |
UNIT STANDARD NOTES |
This unit standard has been replaced by unit standard 252204, which is "Monitor marketing information flow and collect and process marketing data", Level 4, 4 credits. |
QUALIFICATIONS UTILISING THIS UNIT STANDARD: |
ID | QUALIFICATION TITLE | PRE-2009 NQF LEVEL | NQF LEVEL | STATUS | END DATE | PRIMARY OR DELEGATED QA FUNCTIONARY | |
Core | 48882 | Further Education and Training Certificate: Auctioneering Practices | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2011-02-16 | Was SERVICES until Last Date for Achievement |
Core | 24454 | Further Education and Training Certificate: Real Estate | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2007-11-28 | Was SERVICES until Last Date for Achievement |
Core | 20907 | National Certificate: Customer Management | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2008-02-19 | Was SERVICES until Last Date for Achievement |
Core | 20903 | National Certificate: Marketing Communications | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2008-02-19 | Was SERVICES until Last Date for Achievement |
Core | 20899 | National Certificate: Marketing Management | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2008-02-19 | Was SERVICES until Last Date for Achievement |
Core | 20894 | National Certificate: Marketing Research | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2008-02-19 | Was SERVICES until Last Date for Achievement |
Elective | 49129 | Further Education and Training Certificate (FETC): Management and Administration | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | SERVICES |
Elective | 50479 | Further Education and Training Certificate: Advertising | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | MICTS |
Elective | 20185 | Further Education and Training Certificate: Banking | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | BANKSETA |
Elective | 48854 | Further Education and Training Certificate: Fundraising | Level 4 | NQF Level 04 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | SERVICES |
Elective | 60652 | Professional Qualification: Management and Administration | Level 4 | Level TBA: Pre-2009 was L4 | Passed the End Date - Status was "Reregistered" |
2023-06-30 | As per Learning Programmes recorded against this Qual |
PROVIDERS CURRENTLY ACCREDITED TO OFFER THIS UNIT STANDARD: |
This information shows the current accreditations (i.e. those not past their accreditation end dates), and is the most complete record available to SAQA as of today. Some Primary or Delegated Quality Assurance Functionaries have a lag in their recording systems for provider accreditation, in turn leading to a lag in notifying SAQA of all the providers that they have accredited to offer qualifications and unit standards, as well as any extensions to accreditation end dates. The relevant Primary or Delegated Quality Assurance Functionary should be notified if a record appears to be missing from here. |
1. | AAR Trading and Projects (Pty) Ltd |
2. | Advanced Assessments and Training (Pty) Ltd |
3. | Africa Glory Empowerment Services |
4. | Assured Vocational Skills Institute (Pty) Ltd |
5. | ATTI Nelspruit Pty Ltd |
6. | Brainwave Project 707 Pty Ltd |
7. | Brainwave Projects 707 |
8. | College Africa Group (Pty) Ltd |
9. | Compuscan Academy |
10. | DC Academy |
11. | Delmas Development Centre |
12. | Fachs Business Consulting and Training |
13. | Gigimo Tourism Academy |
14. | HILLCROSS BUSINESS SCHOOL (PTY |
15. | Ikusasalethu Youth Development Project NPC |
16. | Legal Practice Academy |
17. | MAT 007 (PTY) LTD |
18. | Matibidi Raphela Investments (Pty) LTD |
19. | MBOWA COLLEGE PTY LTD |
20. | Metanoia Ratings PTY LTD |
21. | Musengavhadzimu Media |
22. | Nyathela Business College |
23. | Octomate Education Pty Ltd |
24. | Octopus Training Solutions |
25. | OPELONG BUSINESS INSTITUTE (PT |
26. | Peo Entle HIV Wellness Management and Youth Skills Development NPO |
27. | Production Management Institute of Southern Africa (Pty) Ltd |
28. | QUALITATIVE INNOVATIVE SOLUTIONS |
29. | RIAPHATHUTSHEDZA |
30. | Richfield Graduate Institute of Technology Pty Ltd |
31. | SIGNA ACADEMY (PTY) LTD |
32. | Sinovuyolethu Trading (Pty) Ltd |
33. | THE SHERQ CENTRE OF EXCELLENCE PTY LTD |
34. | Varsity Institute of Science & Technology (Pty)Ltd |
35. | Visionary Skill Academy |
36. | VUTHLARI MARKETING CONSULTING |
37. | Whitestone College |
All qualifications and part qualifications registered on the National Qualifications Framework are public property. Thus the only payment that can be made for them is for service and reproduction. It is illegal to sell this material for profit. If the material is reproduced or quoted, the South African Qualifications Authority (SAQA) should be acknowledged as the source. |